TLDR:
Perplexity AI has introduced a revenue-sharing model for publishers in response to plagiarism accusations. Media outlets like Fortune, Time, and The Texas Tribune have joined the program. The AI startup raised funding at a valuation exceeding $1 billion and aims to compete with Google. The program will generate revenue for publishers when their content is cited by Perplexity, and the company is looking to partner with ad sales teams to sell ads against all Perplexity inventory.
Full Article:
Perplexity AI recently launched a revenue-sharing model for publishers after facing plagiarism accusations. The company’s “Publishers Program” has already attracted media outlets such as Fortune, Time, and The Texas Tribune. This move comes after controversy in June when Forbes and Wired reported instances of plagiarism involving Perplexity AI’s Pages tool.
The AI startup, valued at over $1 billion, aims to compete with Google. The new partner program will allow publishers to earn a percentage of revenue generated when their content is cited by Perplexity. The company aims to have 30 publishers enrolled by the end of the year and is planning to collaborate with publishers’ ad sales teams to sell ads against all Perplexity inventory.
Perplexity’s revenue-sharing program will benefit publishers on a per-article basis, meaning they will receive a share of revenue for each article cited. The company has attracted significant interest from publishers, with a goal of having more than 30 participants by the end of the year. Perplexity is also partnering with ScalePost.ai to provide analytics and deeper insights into how their content is cited.
Perplexity’s move comes amidst a growing battle between AI startups and media outlets regarding copyright infringement. While some publications have filed lawsuits against AI companies like OpenAI, others are choosing to partner with these startups. OpenAI, for example, has secured deals with Time magazine and News Corp. to access their content archives.
In conclusion, Perplexity AI’s revenue-sharing program aims to address plagiarism concerns and build partnerships with publishers. By offering a percentage of revenue from cited content, Perplexity is working to foster collaboration and transparency in the AI content generation space.