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Summary of Article: TechCrunch and Yahoo Family of Brands

TLDR: TechCrunch and Yahoo Family of Brands

  • TechCrunch is part of the Yahoo family of brands
  • Cookies are used to provide sites and apps, authenticate users, apply security measures, and measure usage
  • Accepting all cookies allows for personalized ads and content based on interest profiles
  • Rejecting all cookies means opting out of personalized ads and content
  • Privacy settings can be managed at any time

Introduction

TechCrunch is a member of the Yahoo family of brands that includes Yahoo, AOL, and Yahoo Advertising. When using their sites and apps, cookies are utilized to provide various services.

Cookies Usage

Cookies, along with similar technologies such as web storage, allow websites and apps to store and retrieve information from devices. The primary purposes of these cookies are to:

  • Provide sites and apps to users
  • Authenticate users and apply security measures
  • Prevent spam and abuse
  • Measure the usage of sites and apps

Accept All Cookies for Personalized Experience

If users click ‘Accept all,’ TechCrunch and its partners, including those under the IAB Transparency & Consent Framework, will use cookies and personal data for the following purposes:

  • Display personalized ads and content based on interest profiles
  • Measure the effectiveness of personalized ads and content
  • Develop and improve products and services

Reject All Cookies to Opt-Out of Personalized Services

Users have the option to reject all cookies and personal data usage for the additional purposes mentioned above. By clicking ‘Reject all,’ users will be opting out of personalized ads and content.

Managing Privacy Settings

Those who want to customize their cookie preferences can click ‘Manage privacy settings.’ This allows users to adjust their choices at any time. The ‘Privacy & cookie settings’ or ‘Privacy dashboard’ links on TechCrunch’s sites and apps also provide access to change privacy settings.

Conclusion

In summary, TechCrunch, as part of the Yahoo family of brands, utilizes cookies for various purposes, including providing services, authenticating users, preventing spam and abuse, and measuring usage. Users have the option to accept or reject cookies for personalized ads and content. Privacy settings can be managed at any time.

Find out more about how your personal data is used in the privacy policy.