TLDR:
- Produce industry leaders are utilizing AI in various aspects of their businesses.
- Examples include using AI for creative brainstorming, automating social media posts, analyzing customer data, and inventory management.
In a recent conference, experts discussed the practical uses of AI in the fresh produce industry. Brianna Shales from Stemilt Growers mentioned using AI to jumpstart creative sessions, while Maria Stanzaile from IFPA uses it to automate social media posts. Mary Heslep sees AI as an intern that can be trained and refined to perform tasks efficiently.
At the Retail Conference, Robert Veilleux from Gelson’s Markets discussed how they utilize AI in analyzing customer data from loyalty cards and in their distribution centers through autonomous drones for real-time inventory data. While AI has been a helpful tool, Veilleux emphasized that human experiences still play a crucial role in decision-making and strategic planning.
The integration of AI in the fresh produce industry is still in its learning phase, but the examples provided show the potential benefits and efficiency it can bring to various aspects of the business.