Pixar animator reveals why AI video won’t cut it in Hollywood.



Former Pixar Animator Gives One Big Reason AI Video Won’t Work in Hollywood

TLDR:

  • Former Pixar animator Craig Good highlights a major issue with AI video software in Hollywood.
  • Current AI tools lack the ability to make small, iterative changes necessary for movie production.

In a recent discussion, Craig Good, a former Pixar animator, expressed skepticism about the use of AI video software in Hollywood. While tools like OpenAI’s Sora can generate impressive videos based on text prompts, Good believes that the inability to make small changes using AI poses a significant challenge for movie production. Good’s observations raise questions about the practicality of using AI technology in the filmmaking industry.

One of the key limitations highlighted by Good is the inability to make iterative changes when creating a movie. He points out that while AI tools can generate initial content, the lack of flexibility in making adjustments hinders the collaborative and iterative process that is essential in filmmaking. Good emphasizes the importance of being able to make precise changes in response to director’s feedback and notes that current AI tools fall short in this regard.

Good’s concerns are echoed by a viral post from an anonymous art director, who shared a similar experience with AI video production in a studio setting. The post describes challenges faced when requesting specific changes to AI-generated content, highlighting the limitations of existing AI tools in meeting the demands of professional film production.

Despite these limitations, Good acknowledges the potential for AI tools to evolve and improve in the future. Drawing parallels to early computer animation demonstrations in the 1980s, Good remains open to the possibility of advancements in AI technology that could make it more viable for movie production. However, he emphasizes the need for AI tools to offer greater flexibility and control for directors to utilize them effectively in the industry.