TLDR:
- Yahoo has acquired AI news startup Artifact.
- Artifact used AI to deliver curated content based on news-reading habits.
Key Elements:
Yahoo has agreed to acquire AI news startup Artifact, which delivered curated content and categories based on an individual’s news-reading habits. The acquisition comes after Artifact failed to reach the scale envisioned by its co-founders, causing them to shutter the business in January 2024. Yahoo plans to integrate Artifact’s recommendation engine into Yahoo News, which attracts 185 million readers per month. The acquisition could pave the way for a significant improvement in Yahoo News’ content recommendation engine.