What Comes After Generative AI? Anticipating 2024 and Beyond



What’s Next for Generative AI? Expectations for 2024 and beyond…

Key Points:

  • 2024 will see a growing level of anxiety about and experimentation with the automation of creative work
  • Companies and organizations will make calculated moves to outsource repetitive information processing and creative tasks to Generative AI, potentially leading to a shrinking workforce in knowledge work jobs

In 2024, experts expect to see various advancements and trends in Generative AI:

  1. More GenAI services in more places, increasing competition among providers
  2. LLMs will be embedded in software and devices, becoming more integrated into daily life
  3. Enhanced capability to work with multiple media formats, providing one-stop-shops for all kinds of input and output
  4. Introduction of GenAI Enterprise Editions, offering more secure and compliant options for organizations

However, not all developments in 2024 will be viewed as advances:

  • Increase in lawsuits and regulation surrounding copyright infringement and unauthorized content generation using AI
  • Expectation of a glut of cheap, low-quality content flooding platforms and marketplaces
  • Continued risks of misinformation and disinformation, with content being produced and distributed at a massive scale
  • Impact on education with the adaptation of learning activities and tests to account for AI-generated work

In summary, while 2024 will bring advancements and challenges in Generative AI, it is clear that the technology will continue to shape various industries and require adaptation from both individuals and organizations.